We may not be worse. We may not be better. But we will be different.

As the world looks ahead eagerly to a post-coronavirus reality, something unusual has happened. It may not be visible on the surface, but peel off the veneer of booming “productivity” (as we’ve come to think of all our endless Zoom calls) and the endless Netflix binge-watching. You’ll make an interesting, perhaps even profound, observation.

I noticed this for myself last year in Sydney, when I saw an elderly woman approach a total stranger’s dog and begin stroking it. …

Martin Lindstrom

Martin Lindstrom, the world’s #1 branding expert, author of 7 New York Times bestsellers, the world’s most influential people (TIME) & thinkers (thinkers50)

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